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HISTORIA DA SEGAFREDO ZANETTI

The coffee ritual is necessary to face everyday challenges or to turn meetings and situations into special moments. Segafredo has worked hard to ensure that your #SegafredoMoment is always special, wherever you are.

Massimo Zanetti created Segafredo Zanetti, which initially developed in Italy, where it quickly became a leader in the sectors of off-premise consumption and mass distribution, and then conquered international markets.

Today, Segafredo Zanetti is the undisputed leader of espresso coffee in Italy, as well as throughout the world, with a clear mission: to promote the flavor, culture and preparation of a true Italian Espresso, offering a product of the highest quality. quality. From the plant to the crown, as only Segafredo Zanetti knows how to do.
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Segafredo Zanetti belongs to

Massimo Zanetti Beverage Group.

STORY OF SEGAFREDO ZANETTI

The coffee ritual is essential for tackling everyday challenges or turning meetings and situations into special moments. Segafredo has worked hard to ensure that your #SegafredoMoment is always special, wherever you are.

Massimo Zanetti created Segafredo Zanetti, which initially developed in Italy, where it quickly became a leader in the sectors of off-premise consumption and mass distribution, and then conquered international markets.

Today, Segafredo Zanetti is the undisputed leader in espresso coffee in Italy and around the world, with a clear mission: to promote the flavor, culture, and preparation of a true Italian espresso, offering a product of the highest quality. From the plant to the cup, as only Segafredo knows how.

WHO IS MZBI AND WHAT IS HE DEDICATED TO?

Massimo Zanetti Beverage Iberia S.A. (MZBI, S. A.), is a company created in 2017, by the Italian Group of the same name, for the production and marketing of coffees in the Iberian Peninsula.

In Portugal, the group entered the market through the merger between Segafredo Zanetti Portugal and Nutricafés, S.A. which until the end of the merger held the brands Nicola and Chave D’Ouro and, more recently, Nandi coffees, with the acquisition in 2019.

With this merger of brands, all of which already have consolidated leadership positions, technological and production capacities have been doubled, from roasting, grinding and packaging, to distribution. MZBI is currently one of the three largest operators in the Portuguese hot drinks market, supplying the Food Service, Mass Market and Workshops distribution channels.

About the Group Massimo Zanetti Beverage Group is the world leader in espresso coffee, with more than 100,000 customers spread across 5 continents, and focuses the activity of its 20 roasters on developing the concept of the coffee chain from the plant to the cup.

The Group has more than 54 branches worldwide, with around 30 local brands and 400 coffee boutiques in 50 countries, with Segafredo being the group's most internationally recognized brand. All of this is possible thanks to the wonderful group of 3,000 employees around the world who work daily in MZBG.

WHO IS MZBI AND WHAT IS HE DEDICATED TO?

Massimo Zanetti Beverage Iberia S.A. (MZBI, S. A.), is a company created in 2017, by the Italian Group of the same name, for the production and marketing of coffees in the Iberian Peninsula.

In Portugal, the group entered the market through the merger between Segafredo Zanetti Portugal and Nutricafés, S.A. which until the end of the merger held the brands Nicola and Chave D’Ouro and, more recently, Nandi coffees, with the acquisition in 2019.

With this merger of brands, all of which already have consolidated leadership positions, technological and production capacities have been doubled, from roasting, grinding and packaging, to distribution. MZBI is currently one of the three largest operators in the Portuguese hot drinks market, supplying the Food Service, Mass Market and Workshops distribution channels.

About the Group Massimo Zanetti Beverage Group is the world leader in espresso coffee, with more than 100,000 customers spread across 5 continents, and focuses the activity of its 20 roasters on developing the concept of the coffee chain from the plant to the cup.

The Group has more than 54 branches worldwide, with around 30 local brands and 400 coffee boutiques in 50 countries, with Segafredo being the group's most internationally recognized brand. All of this is possible thanks to the wonderful group of 3,000 employees around the world who work daily in MZBG.

THE PRODUCTION CHAIN

Coffee is one of the most consumed products in the world, a drink for creative and dynamic intelligence, a perfect way to awaken your senses at any time of the day. A fundamental drink in our tradition, consumed daily in different parts of the world, depending on different habits and customers.

THE PRODUCTION CHAIN

Coffee is one of the most consumed products in the world, a drink for creative and dynamic intelligence, a perfect way to awaken your senses at any time of the day. A fundamental drink in our tradition, consumed daily in different parts of the world, depending on different habits and customers.

SUSTAINABILITY

Segafredo's commitment to sustainability is present at every stage of the process, from the origin of the grains to the moment the coffee reaches your cup.

Caring for the environment, communities and future generations is essential to ensuring a more balanced and responsible future.

SUSTAINABILITY

Segafredo's commitment to sustainability is present at every stage of the process, from the origin of the grains to the moment the coffee reaches your cup.

Caring for the environment, communities and future generations is essential to ensuring a more balanced and responsible future.